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Stonyfield's Gary Hirshberg to Endorse Steve Marchand Today

by: Dean Barker

Thu May 31, 2007 at 09:02:41 AM EDT
Just in, but I'm afraid it's all I've got.  There will be a press conference at 11:00 in Concord, and I will update/modify this diary accordingly as the media chime in.

I'm glad I didn't do that endorsement analysis yet, because this changes the game significantly for the Portsmouth Mayor.  That's a powerful duo there, and I have to admit, I was pretty fond of the endorser as a potential candidate before he stepped aside. I wonder also if this means Hirshberg will issue a Shermanesque statement about his own plans.

Update: James Pindell, as usual, is fast on the scene:

Gary Hirshberg, CEO of Stonyfield Yogurt and a nationally prominent Democratic Party fund-raiser, had said he would consider running. His endorsement of Marchand is the most significant development in the campaign so far.

The campaign confirmed the endorsement after the Boston Globe learned of a meeting Tuesday at Stonyfield Yogurt in Londonderry involving Marchand and a group of 15 environmental policy experts.
Dean Barker :: Stonyfield's Gary Hirshberg to Endorse Steve Marchand Today
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Stonyfield's Gary Hirshberg to Endorse Steve Marchand Today | 6 comments
And while I wasn't looking, (0.00 / 0)
Hirshberg appears to be taking on conquering Europe with organic yogurt, having already done so in the US:

Gary Hirshberg, the head of Stonyfield Farm, has built a yogurt empire by tirelessly touting the virtues of organic food and marketing the kind of liberal ethos that goes along with it. Now that Stonyfield's parent company, the Danone Group, has asked him to take his show on the road, he is about to see how well his message translates.

"It's obviously very audacious to go to France and talk about improving their food offerings," he said.

Link

He's like the Al Gore of organic food.

birch paper; on Twitter @deanbarker

One possible impact (4.00 / 1)
If Gary's endorsement is completely without qualification, there may be a shift away from the "let's wait to see what Jeanne Shaheen does" attitude among others.
If Jeanne gets in (0.00 / 0)
Gary's endorsement is not an issues as Steve will keep his word and not run.

Next time, there may be no next time.
[ Parent ]
Did the endorsement happen? (0.00 / 0)
Or did they re-schedule, not wanting to compete for the headlines against civil unions and seatbelts?

I ask because I haven't seen any news reports.

Yes. (4.00 / 1)
PORTSMOUTH ? The list of endorsements for Portsmouth Mayor and U.S. Senate candidate Steve Marchand continues to grow and now includes Stonyfield Farm Chief Executive Officer and former candidate Gary Hirshberg.

Hirshberg decided in March not to run for U.S. Senate against Marchand, Katrina Swett, of Bow; and former astronaut Jay Buckey of Hanover. On Thursday, he announced he's backing Marchand to go against Sen. John Sununu in 2008.

"Gary has a national reputation both as a successful entrepreneur and as a social and environmental activist, and his record of leadership is something I'm very proud to be associated with," said Marchand.

Yogurt mogul backs mayor

I love "Yogurt mogul"; very euphonous with a series of two vowels not usually so.

birch paper; on Twitter @deanbarker

[ Parent ]
what about (4.00 / 1)
Yogul?
[ Parent ]
Stonyfield's Gary Hirshberg to Endorse Steve Marchand Today | 6 comments

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